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Campagne Marketer

Netherlands, Rotterdam
Annelot Kroon
Corporate Recruiter
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At Sana Commerce we are committed to an inclusive environment and recognize that our diverse workforce is one of our greatest strengths.

Your job

As the Campaign Marketer you will be responsible for building a pipeline for growth through data-driven campaigning and experimentation in cooperation with the corporate marketing team. Your experience in demand will guide your selection of tactics, as your reliance on data-driven experimentation will allow you to rapidly iterate and increase success. Your mission will be to generate new business opportunities (MQL/SAL) for Sana Commerce, by optimizing campaigns at each stage of the funnel to make demand generation more scalable. As you consider new innovative, multi-channel campaigns, you will partner with regions and BDRs to streamline our handoffs and maximize impact from the leads you have generated. In this role, you will be responsible for:

  • Drive demand gen strategy for the B2B vertical market, based on a deep understanding of the ideal customer profile and the and tactics and messages that reach them
  • Develop and execute innovative, multi-channel, multi-touch campaigns that generate pipeline (MQL/SAL) to crush revenue targets — includes programs such as ABM, response to intent, nurtures, etc.
  • Partner with key business teams (e.g regions, customers, product, etc.) to develop and execute plans that deliver quarterly and annual business goals.
  • Collaborate with BDRs to ensure smooth and thorough follow-up on created leads, seeking out feedback to understand what’s working best, and what needs to change (Closed Feedback Loop)
  • Implement campaign best practices to track, monitor, and report campaign performance.
  • Work on new experiments, creatives, and other ideas for experimentation together with the corporate marketing team (A/B Tests, CRO, etc.)
  • Provide regular reporting on progress towards key milestones and the effectiveness of growth efforts in key markets.
  • Partner closely with Marketing Intelligence to track and optimize campaign performance.

What’s in it for you?

  • Personal development. We believe that as our company grows, our people should be able to grow with us. We value learning and development opportunities for all our employees. So from learning on the job to trainings and coaching, it’s all there. Together with your manager you are in charge of your own personal growth;
  • Onboarding and buddy program. It’s always quite new and exciting to start your next adventure. We value a strong onboarding. You will be joining our general onboarding, will be introduced to a buddy and will get a role specific onboarding as well;
  • Entrepreneurial environment. We are a fast-growing international scale-up organization in software. We encourage initiatives and ideas from our people. We like to accomplish things together as a team;
  • Health and well-being. We believe that every employee should be at their best. So, we like to help a little bit with that, physically and mentally. In our offices we have fresh fruits available, we offer weekly bootcamp sessions and we offer several workshops focused on health and wellbeing for our people;
  • Extra benefits: We offer flexible working hours, Friday afternoon drinks in our very own bar (bi-monthly themed versions of this including dinner), table tennis, monthly chair massages, Wednesdays toastie lunch and many more. Interested to learn more? Check our employee guide!

What you bring along:

  • Minimum of 3 years of relevant experience in a demand generation role
  • A Bachelor or Master Degree
  • Experience working with a software brand
  • Strong problem solver with an ability to handle ambiguity and untangle complex situations into actionable activities
  • A high resilience and solution-oriented attitude
  • Motivated self-starter adept at handling complex projects with multiple stakeholders
  • Strong communicator and experience

About us

It all started in 2007, with a pizza and a plan. One evening in Rotterdam, the Netherlands, five people came together over a pizza and set out to create a B2B e-commerce platform unlike any other. And Sana Commerce was born.

Sana Commerce is an e-commerce platform designed to help manufacturers, distributors and wholesalers succeed by fostering lasting relationships with customers who depend on them. How? By making our customers’ SAP or Microsoft Dynamics ERP and e-commerce work as one. This unlocks total customer convenience, reliability without compromise, and constant evolution.

Sana Commerce is currently powered by more than 400 employees. We all have our own expertise and specialties, from sales and marketing to project management and more. But we’re all driven by the same goal: to make our customers’ e-commerce projects a success.

Our core values

So, what does being a part of the Sana team mean? Below is a list of our core values — the most important beliefs we look for in new colleagues and the foundation of our company culture. They guide us in our decision making and they define Sana’s personality as an organization.

  • Entrepreneurial. Sana exists today because a few people had a great idea and brought that idea to life. Sana continues to grow and thrive because that same entrepreneurial spirit is still strong within the company.
  • Result driven. We’re an ambitious group here at Sana, there’s no denying that. We set tough targets and give our all to reach them. Of course, we also know that being result-driven is about more than just KPIs. It’s about creating value, tackling challenges head-on and supporting our colleagues in reaching their goals.
  • Committed. No one said that getting 10,000 active clients by 2030 was going to be easy! We’re in it for the long haul. Through good times and bad, we stick together because we believe in our product, our promise and our people.
  • Team spirit. We love working together, learning from each other, and celebrating success. At Sana, everyone is eager to help their colleagues and success is always a team effort.
  • Learning mindset. Sana Commerce employees will tell you when they know something and when they don’t. If they don’t, they’ll be committed to finding the answer. They are constantly looking to improve and challenge their existing knowledge base.

Let new adventures begin!

Applying Procedure

Applying procedure
Online Assessment &
Phone Interview

With the assessment, we’re measuring your learning agility. Did we click? Then our recruiters would love to get to know you better.

Applying procedure
Hiring Manager

Meet your future manager and ask them anything about the role you’re applying for, about Sana Commerce and the culture.

Applying procedure
Business Case

It’s based on real scenarios and information — you need to prepare a business case. This is done to assess the love for your future role and your skills. One of your future team members will also join this meeting.

Applying procedure
Final Interview with MT-member

We close our hiring process by introducing you to a member of our management team.