Dental product supplier Basiq Dental stands out from the competition with its SAP-integrated web store.
We really wanted to use SAP as the starting point for everything we do—that’s why we made the investment in the first place. For us, Sana seemed to be the only solution to truly understand that.
Bart van Eijndhoven | General Director of Basiq Dental
Customer profile : Basiq Dental
Basiq Dental is a supplier of dental products. The company has a large assortment of premium brands and store brands with EN-ISO 9001 and EN-ISO 13485 certifications that dental professionals can easily order online.
Basiq Dental started selling online a number of years ago to let clients order the right products as quickly and easily as possible. However, the old web store was becoming more and more outdated, and Basiq Dental wanted an e-commerce solution that could integrate with its new ERP system, SAP.
Sana provided an integrated web store that not only provided several ways for clients to order from wish lists, but also let them easily navigate Basiq Dental’s large assortments. And thanks to the smooth transition to Sana Commerce, Basiq Dental was able to quickly launch multiple international web stores.
The fresh and professional design of Basiq Dental’s new web store helps the company stand out from the competition. Read the full case to find out how much the company has benefited from this competitive advantage!