Fagron safeguards product information accuracy.
We chose Sana’s e-commerce solution because of the integration with our ERP. Integrated solutions are way easier easy to manage than interfaced solutions and therefore really boost your efficiency.
Karel Jutte | Global Application Portfolio Manager at Fagron
Customer profile : Fagron
As an R&D scientific specialty pharma company, Fagron supports the unique selling point of customized medication and improving patients’ quality of life. Fagron offers Fagron Specialty Pharma Services, Fagron Trademarks and Fagron Essentials to pharmacies, hospitals and clinics in 32 countries worldwide.
Fagron had a web store that was working well, but it was only set up for one country. Given the complex nature of Fagron’s assortment, it seemed like translating the website for international expansion was going to be quite a challenge.
Because Sana’s e-commerce solution integrated with Fagron’s ERP, Dynamics NAV, Fagron was able to use a single source of truth as the basis for web stores in all languages. Not only did this make creating new sales portals easier, it also meant improved services, such as the availability of a rich database of product information.
Fagron launched 12 international sales portals just in the first year of implementing a Sana web store, and that was just the beginning. Read the full story to learn about other benefits Fagron has enjoyed, such as improved search functionality and increased efficiency.