more online orders since 2018
Discover how an e-commerce platform made specifically for B2B prepared the Fastparts team for an influx of business and helped the company thrive despite 2020 disruption.
more online orders since 2018
Sana Commerce Cloud
with Sana Commerce
Fastparts first began their e-commerce journey back in 2012. This small and midsized business in the farming and agricultural industry realized it needed to continue innovating in order to stay ahead of the competition and, most importantly, meet customer needs.
Fastparts faced two challenges prior to implementing an e-commerce solution:
Adopting an e-commerce solution was a natural progression. Up until this point we were quite an old-fashioned company, but we realized we needed to move on fairly quickly to protect our future growth.Sinead Scrivener | Parts Director at Fastparts
Fastparts had previously trialed two different web store platforms, but did not get the results it was looking for due to the following reasons:
Due to these discouraging trials, Fastparts quickly realized that selecting the right e-commerce provider would be crucial to its online success.
Ultimately, Fastparts chose Sana Commerce’s solution because:
Sinead Scrivener has worked with Fastparts since 2014. Alongside her team, she has overseen Fastparts’ e-commerce project since its inception. While she and her team were new to e-commerce, as most B2B companies were 4 years ago, they were able to learn everything along the way.
While at times it was difficult learning a new system, Sinead acknowledged that, “with these kinds of projects, as long as you know your business, you can learn everything else, like e-commerce. Whereas the other way around, you can know e-commerce, but it can be quite difficult to train someone on your business.”
What made working with Sana Commerce valuable to Sinead and her team? Sana Commerce was able to help them with their e-commerce journey by providing quality customer support and making numerous resources and support channels available.
We felt really supported and there was a lot of help there when we needed it. Every day presents new challenges that we have to get over, but we’ve learned so much and can now solve issues more easily than we could back when we first started.Sinead Scrivener | Parts Director at Fastparts
After its web store went live, Fastparts quickly saw results: Within a few months, around 30% of orders were already being processed online, and now three years later, that percentage has nearly tripled.
Three years post-implementation with Sana Commerce, Fastparts has also:
Our sales representatives were initially dubious of the new system, especially after the previous false starts, but the feedback has been very positive. They have access to more information including stocks, pricing, pictures and recommendations so they have a better understanding of the products.Sinead Scrivener | Parts Director at Fastparts
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