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Michiel Schipperus – CEO & Managing Partner
Michiel is working in e-commerce since 1999 when he joined ISM eCompany. It was at this company where the concept for Sana Commerce originated. Sana Commerce today is a separate business.
Over the years Michiel consulted many distributors and manufacturers on how to successfully setup an online sales channel. The lessons learned from over a hundred B2B e-commerce cases were used to develop the Sana Commerce product. Together with the whole team at Sana Commerce it is his mission to show distribution businesses and manufacturers that the road to online success is shorter than they think.
Michiel holds a master’s degree in Economics and Business from Erasmus University Rotterdam.