25 min read
Why personalisation is hard for B2B. Jason Hein
Discover how to significantly increase conversions and profitability in your online business through an optimized user experience, improved search functionality and online merchandising strategies. Uncover insights from Paul van Renselaar on how the solutions of Tweakwise boosts your revenue and elevates your online business.
In this session
Learn how to harness the power of personalization to create more engaging and effective B2B digital experiences. Explore strategies to overcome historical challenges and leverage existing tools like CRM and PIM to segment users, track behavior, and refine your approach. Gain valuable insights on how a differentiated experience can drive traffic, enhance customer satisfaction, and boost your business’s bottom line.
