B2B E-commerce Blogs Browse the Sana Commerce blog for expert articles on B2B e-commerce strategy, ERP integration, customer experience, platform features, and industry trends. Filter the results Filters Blogs Topics - Topic - About Sana Commerce B2B customers B2B e-commerce B2B marketing B2B purchasing Digital transformation E-commerce by industry E-commerce marketing E-commerce projects E-commerce software comparisons E-commerce tips E-commerce trends ERP-integrated e-commerce Events Get started with e-commerce Microsoft Dynamics e-commerce Product SAP e-commerce SaaS E-Commerce Search Search Blogs Image Blog 10 min read Why confidence is the new currency in the aftermarket In the aftermarket, price used to win. Then speed. Now, neither is enough. The manufacturers pulling ahead aren’t necessarily the cheapest or the fastest, they’re the ones buyers trust completely. And trust, it turns out, is built through one thing above all: accurate, real-time information. Read more Image Blog 5 min read Is the grey market chipping away at your aftermarket revenue? To reclaim lost aftermarket revenue, manufacturers must eliminate the digital friction that drives buyers toward unauthorized sellers. Here's what you need to know. Read more Image Blog 4 min read Industry 4.0: How trust will underpin B2B commerce success in a transformed world Good luck is when opportunity meets careful planning. Henrik von Scheel provides a roadmap for actions to take now as well as what to plan for in the future as Industry 4.0 continues its transformation. Read more Image Blog 4 min read The Aftermarket is changing: How to shift from selling parts to selling outcomes The traditional aftermarket model, fueled by reactive spare parts sales, is shrinking. As servitization and predictive maintenance become the norm, customers are investing in guaranteed uptime and efficiency, not just equipment. Read more Image Blog 5 min read Sana Connect 2025: The blueprint for B2B growth through connection Sana Connect 2025 highlighted how a unified commerce platform and Intelligent Guidance turn system connection into measurable revenue acceleration. Read more Image Blog 4 min read The risk of stopping at efficiency: A chat with CPO Dimitra Retsina The Sana Editorial Team sat down with Dimitra Retsina, Chief Product Officer at Sana Commerce, in advance of her session at Sana Connect 2025, to discover how businesses can evaluate the efficacy of their e-commerce efforts and learn how to improve upon their successes. Read more Image Blog 7 min read Growth isn’t a solo sport: breaking down silos Discover how silos threated to turn collaborative growth into competitive stagnation and learn how to break down a siloed growth mentality. Read more Image Blog 4 min read Why Digital Transformations Fail: A Book Review by Arno Ham Sana B2B Evangelist, Arno Ham, reviews Why Digital Transformations Fail by Tony Saldanha, a book hailed by Forbes as "the best business book ever that you're yet to read". Read more Image Blog 6 min read From feedback to impact: Real customer input, real value Feedback drives everything we do. This series shows how your input shapes our product and the Sana Commerce experience. Read more Pagination Page 1 Page 2 Page 3 Page 4 Page 5 … Last page 36 Pagination First page 1 … Page 2 … Last page 36
Image Blog 10 min read Why confidence is the new currency in the aftermarket In the aftermarket, price used to win. Then speed. Now, neither is enough. The manufacturers pulling ahead aren’t necessarily the cheapest or the fastest, they’re the ones buyers trust completely. And trust, it turns out, is built through one thing above all: accurate, real-time information. Read more
Image Blog 5 min read Is the grey market chipping away at your aftermarket revenue? To reclaim lost aftermarket revenue, manufacturers must eliminate the digital friction that drives buyers toward unauthorized sellers. Here's what you need to know. Read more
Image Blog 4 min read Industry 4.0: How trust will underpin B2B commerce success in a transformed world Good luck is when opportunity meets careful planning. Henrik von Scheel provides a roadmap for actions to take now as well as what to plan for in the future as Industry 4.0 continues its transformation. Read more
Image Blog 4 min read The Aftermarket is changing: How to shift from selling parts to selling outcomes The traditional aftermarket model, fueled by reactive spare parts sales, is shrinking. As servitization and predictive maintenance become the norm, customers are investing in guaranteed uptime and efficiency, not just equipment. Read more
Image Blog 5 min read Sana Connect 2025: The blueprint for B2B growth through connection Sana Connect 2025 highlighted how a unified commerce platform and Intelligent Guidance turn system connection into measurable revenue acceleration. Read more
Image Blog 4 min read The risk of stopping at efficiency: A chat with CPO Dimitra Retsina The Sana Editorial Team sat down with Dimitra Retsina, Chief Product Officer at Sana Commerce, in advance of her session at Sana Connect 2025, to discover how businesses can evaluate the efficacy of their e-commerce efforts and learn how to improve upon their successes. Read more
Image Blog 7 min read Growth isn’t a solo sport: breaking down silos Discover how silos threated to turn collaborative growth into competitive stagnation and learn how to break down a siloed growth mentality. Read more
Image Blog 4 min read Why Digital Transformations Fail: A Book Review by Arno Ham Sana B2B Evangelist, Arno Ham, reviews Why Digital Transformations Fail by Tony Saldanha, a book hailed by Forbes as "the best business book ever that you're yet to read". Read more
Image Blog 6 min read From feedback to impact: Real customer input, real value Feedback drives everything we do. This series shows how your input shapes our product and the Sana Commerce experience. Read more
