At the Land Rover Experience, Chris Gee guided digital leaders through strategy, adoption, and AI’s role in digital transformation. And to top it off attendees took the wheel themselves, putting lessons into practice on challenging off-road terrain.

At B2B Connect San Diego, B2B leaders gathered to exchange strategies on digital transformation, resilience, and e-commerce growth. One highlight: AOSS Medical Supply shared how they streamlined operations and scaled efficiency with Sana Commerce.

We sit down with Prof. von Scheel to unpack the eight-stage Industry 4.0 evolution reshaping machinery manufacturing, and why predictability now beats price.

Discover how Sana Commerce Cloud's advanced Search and Discovery features streamline product and content search to enhance user experience. Learn about the benefits, key functionalities, and practical implementation to optimize your online store for success.

From automation to adoption, Emerce B2B Digital 2025 showed how B2B leaders are simplifying complexity and building smarter digital strategies to scale globally.

While it might seem tempting to stick with a perfectly functioning legacy system, there are compelling reasons why B2B organizations should consider upgrading their e-commerce software, especially when faced with end-of-life scenarios.

Check out the first part of IT Leaders Outlook on B2B E-Commerce '22/23. This unabridged research study is available for free.

Deliver contract pricing, relevant catalogs, and one-click reorders online, and see how practical personalization turns B2B complexity into revenue and loyalty.

Is your product catalog overwhelming your customers? With the Guided Product Finder, you can simplify product discovery and guide your customers to the right solutions with a few clicks.