E-commerce features

Sana Commerce is your secret weapon in the quest for customer satisfaction.

44 e-commerce features to captivate your clients

These are the e-commerce features that make the difference. From powerful search capabilities to immediate insight into complete account history, Sana Commerce provides the power and versatility you need to exceed customer expectations.

There’s a lot to take in, so we’ve broken the long list down into six categories.

Easy Navigation

Easy-to-Navigate Product Catalogs

A web store can be much more than just an online product catalog — but you have to get the foundation right for your web store to succeed. Luckily, Sana Commerce makes this a cinch.

Web store rolesAn Efficient Start for Your Web Store
Let your ERP do the heavy lifting. Use classifications and categorizations stored in your ERP to build your web store’s product catalog structure.

Web store rolesQuickly Launch Multiple Web Stores
Want a different web store for every region? No problem. Sana Commerce lets you roll out multiple stores based on multiple companies.

Web store rolesExport Products to Marketplaces
Sell beyond your own web store. With Sana you can easily export detailed product information to marketplaces like eBay, Amazon and Google. (add-on)

Web store rolesEasily Assign Products to the Right Web Store
Sana Commerce makes managing multiple web stores a breeze. You only need to define product assignments once and in one place: your ERP system.

Web store rolesFilter Further With Faceted Search
Conquer large catalogs with faceted search. Sana lets clients filter results using product attributes as defined in your ERP to quickly find their ideal product.

Web store rolesUse Bills of Materials/Kitting and Assembly
Make purchasing complex products simple for your clients. Sana Commerce makes it easy to combine individual items into a single sellable unit.

Web store rolesCrystal Clear Data Management
Our integrated e-commerce software leverages your ERP’s master database in your web store and ensures all newly created online records (such as orders) are instantly available in your ERP.

Web store rolesUse Product Images From Your ERP
Your Sana web store can display the product images stored in your ERP, so there’s no need to upload photos to multiple systems.

Real-time information

Rich, Real-Time Product Information

What’s better than easy-to-find product information? The answer: easy-to-find product information that’s always up to date, without your web store overwhelming your ERP system.

Web store rolesDisplay Product Customizations
Sana Commerce makes it easy to use custom fields in your ERP to perfect your product information. Our integrated e-commerce solution lets you use these directly in your web store.

Web store rolesProvide Accurate Price Calculations with Units of Measure
Our seamless ERP integration means units of measure are automatically incorporated and used in your web store. The result? Optimal pricing accuracy.

Web store rolesDisplay Inventory Availability in Real Time
Our integrated e-commerce software leverages your ERP’s master database in your web store and ensures all newly created online records (such as orders) are instantly available in your ERP.

With Sana Commerce’s software, the intelligence of the ERP system is automatically implemented in the web store. [This allows us to] prevent modifications in our ERP system from showing up in our web store too late, or perhaps not showing up at all. This means the customer always has reliable, real-time information.
Marcel de Groot | General Manager at Exalto
Sana Commerce stood out because of how it’s layered on top of our Microsoft Dynamics ERP, to the point that it’s almost part of Dynamics AX. [Getting the right data to our web store] doesn’t require a push; it’s calling directly into our ERP. That, and the pricing made sense, so Sana Commerce was the right fit for us.
Bryan Belanger | VP of Technology at Ideal Protein

Simplified pricing

Complex Pricing Rules Made Simple

From order line discounts to customer-specific pricing: Sana’s e-commerce software uses all the pricing logic as defined in your ERP so your web store can offer your clients the best deal.

Web store rolesAlways Display Accurate Pricing
Sana Commerce uses pricing data directly from your ERP. Whether they visit your web store or speak with your sales reps, your clients will always get the right price.

Web store rolesOffer Special Pricing Online
With an integrated e-commerce solution, customer-specific pricing calculations take place in your ERP and are therefore always accurate.

Web store rolesDisplay Correct Discounts in Your Web Store
Sana Commerce uses the pricing logic from your SAP or Microsoft Dynamics ERP system so you can always rely on accurate discounts in your web store.

Web store rolesShow the Better Deal with Tier Pricing
Our integrated web stores let you use tier pricing as a default pricing option. Clients can immediately see if they’re better off buying in bulk.

Web store rolesLet Clients See the Right Order Line and Invoice Discounts
Sana Commerce automatically displays the correct calculations for any discounts triggered by your ERP system.

Web store rolesView Real-Time Sales Tax Calculations
Seamless integration means Sana web stores display the complex sales tax calculation carried out by your ERP in real time.

Web store rolesUse Automatic Charges for Fees and Associated Costs
Service charges, fuel charges, deposits, packaging costs, insurance, environmental taxes, disposal fees — Sana web stores can display everything.


Discover the Features

Are you ready to see the features at work? All of this is within reach. Learn more about integrated e-commerce for Microsoft Dynamics, Microsoft Dynamics 365, SAP and SAP Business One.

E-commerce for Microsoft Dynamics

Sana Commerce uses the existing data and logic stored in your Microsoft Dynamics or Microsoft Dynamics 365 ERP, making your ERP and e-commerce work as one. The results? Your customers benefit from a convenient, reliable and constantly evolving online experience.

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E-commerce for SAP

Sana Commerce eliminates system silos by making your SAP or SAP Business One ERP and e-commerce work as one. This guarantees a convenient and reliable experience for your customers, and gives you the agility to quickly respond to their evolving needs.

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Online order processing

Online Order Processing

A sleek web store isn’t enough for a great online shopping experience: you also need flawless order processing. Here’s how Sana’s e-commerce features ensure you please your clients, every time.

Web store rolesAccuracy and Fast Turnaround With Real-Time Orders
The seamless integration between Sana Commerce and your ERP means orders are processed immediately, not during a scheduled sync.

Web store rolesKeep Data Clean With Real-Time Data Validation
Our integrated e-commerce software’s order validation process only uses rules in line with your ERP, modeled to match your business-specific processes.

Web store rolesProvide Customized Payment Conditions
Sana Commerce uses your ERP’s logic to determine the payment conditions and options available to your clients online. (Please note: this depends on your ERP’s functionality.)

Web store rolesDisplay Real-Time Shopping Cart Calculations
Give clients a complete overview of their order total. Sana’s transparent, accurate checkout process boosts conversion and reduces your workload.

Web store rolesUse Your ERP’s Standard Quote Request (RFQ) Processes
With a Sana Commerce web store, your clients can request quotes online. Better yet: you can also accept and deliver price quotes via the web store.

Web store rolesDisplay Customized Orders and Process Order Comments
Our e-commerce software features bi-directional comment functionality: you can add order comments via your ERP, and clients can add them via the web store.

Web store rolesUse Dynamic Billing and Shipping Addresses
Have multiple shipping or billing addresses for a client? They can simply select one in the Sana web store, and shipping and delivery conditions are automatically adjusted.

Web store rolesDisplay ERP-Calculated Shipping Costs in Real Time
Sana’s seamless integration means online order costs are calculated dynamically in your ERP and immediately displayed in your web store.

Web store rolesEdit Orders Even After They’re Placed
Haven’t processed an order in your back office yet? Then clients can still edit their order via the web store. (This e-commerce feature can be disabled.)

Web store rolesLet Clients Re-Order From Any Previous Order
Yes, even orders placed through other channels. With Sana’s advanced e-commerce features, your clients can order with minimal clicks and effort.

Web store rolesDetermine Order Origin with Order Number Ranges
Sana Commerce uses your ERP system to store order information, and it can access order number ranges used by your ERP directly to make order origin clear.

Web store rolesKeep Clients Informed With Order Tracking
ERP systems can automatically manage the order tracking process, and our ERP-integrated web store can display these tracking details online in real time.

Web store rolesEasily View the Complete Account History
Our ERP-integrated web store lets you offer clients a fully searchable and printable document lifecycle, from quote to order to invoice.

Web store rolesFacilitate Streamlined Product Returns
With a Sana store, your clients can simply select what they want to return, indicate the reason, and add any comments to create a Return Merchandise Authorization (RMA).

24/7 client focus

24/7 Client Focus

Struggling to follow up on all your clients? It’s a luxury problem, sure — and it’s one that our integrated e-commerce features can solve for you. Here’s how we empower clients and sales reps.

Web store rolesProvide a Perfectly Localized Web Store Experience
Your client’s location, as registered in your ERP, determines their web store experience. The right language, tax rates and currency calculations let them shop with ease.

Web store rolesExceed Expectations with Client-Specific Product Catalogs
If you use client-specific catalogs in your ERP system, you can also use them in your Sana Commerce web store to ensure that your clients only see products relevant to them.

Web store rolesManage Your Client’s Portfolio
Logged in sales reps can see their client list, select a customer, and view the web store as if that client is logged in — including order history and unique client logic.

Web store rolesEfficiently Manage Client Information
Tax liability, address formats — ERP systems have logic that validates this kind of data, and Sana Commerce is powerful enough to leverage it. The result? Fully automated client data maintenance.

Web store rolesGet Insightful Sales Reports
Your ERP generates sales reports for sales orders, shipments, invoices and more. Your Sana web store lets clients download printable PDFs of these documents.

Web store rolesLet Clients Pay Invoices Online
Merchants using Sana’s powerful e-commerce features can accept payments on open invoices directly from their web store. What could be easier?

Web store rolesProvide Product Manuals and Documentation Online
Manage vital product documents like manuals in your ERP and make them available in your web store — and add URLs to the records.

Personalized marketing

Personalized E-Commerce Marketing

From consumer web stores to online sales portals for professional buyers: personalization is the name of the game. And we offer plenty of e-commerce features geared towards delivering just that.

Web store rolesCreate Personalized Content Based on ERP Data
Use the client information you’ve already stored in your ERP system to personalize web store content and target a specific client segment for optimal effectiveness.

Web store rolesPersonalize Your Email Marketing
You can also use ERP data to tailor your marketing emails to specific client interests and needs. No, email marketing definitely isn’t dead. (add-on)

Web store rolesOffer Convenience Through Predictive Ordering
Our predictive ordering e-commerce feature generates new order suggestions based on your client’s online and offline order history.

Web store rolesGet Smart Sales Statistics
Supercharge your sales strategy. Combine web store behavior data with actual ordering info for detailed sales statistics on client behavior.

Web store rolesDisplay Related Products for Cross-Selling and Upselling
Product out of stock? Client looking for an accessory or upgrade? Sana uses product relationships from your ERP to display related items on product pages.

See our e-commerce features in action

Download the integration guide Request a demo