Guided Product Finder

Drive conversions by guiding your buyers to the right products through dynamic Q&A.

Frequently Asked Questions

Why would my buyers use Guided Product Finder instead of the usual filters?

Because filters assume buyers already know which specs matter. Guided Product Finder turns the hunt into a simple Q&A, narrowing thousands of SKUs down to the handful that actually fit—no second-guessing or tab-hopping.

How does it work behind the scenes?

Every answer a buyer gives instantly maps to the product attributes already stored in your ERP or PIM. No extra data layers, no ML “training” period—just live filtering on the data you trust.

Will it cope with complex industrial specs like pressure ratings or material grades?

Yes. You decide which attributes to expose (from basic sizes to ATEX compliance), the order of the questions, and which answers appear as icons, swatches, or buttons. Unlimited depth, zero code.

Is this a separate app or a bolt-on to Sana Commerce Cloud?

It’s a paid, configurable content element inside SCC. Drag it onto any page, tune the question flow, hit Publish—and it’s live.

How long does setup really take?

If your product data is clean, most teams launch a first flow in days, not weeks. Adjustments to questions or visuals are point-and-click; no deployments needed.

Will it slow down my storefront?

No. Filtering happens client-side using data SCC already loads. Buyers get real-time results in milliseconds.

What business impact should I expect?

Customers typically see fewer “Is this the right part?” calls, faster checkouts, and a measurable lift in conversion—especially on long-tail or highly technical SKUs. Fewer returns follow naturally.

How do I track that uplift?

SCC’s analytics show conversion, average order value, and return rates before and after you launch a flow, so you can tie numbers to the change—not guess.

Explore Other Demos

Smart Search & Discovery

Guide buyers to the right product with buyer-friendly functionalities like autocomplete, synonym search, and search suggestions.

Subscriptions

Automate recurring purchases to convert buyers to loyal customers.

Lookbook & Exploded View

Enable seamless spare parts ordering through interactive schematics with clickable hotspots.

What Our Global B2B Customers Are Saying

“A state-of-the-art customer experience is a key goal for PALFINGER. In order to consistently live up to our high standards, we decided to improve this experience significantly.”

Ramböck Florentine, E-Commerce Manager at PALFINGER Read more
Customers-overview image Palfinger
Labelmaster

“Moving to Sana Commerce Cloud was another easy decision. We knew there would be page load improvements, new customer features, and overall integration improvements with SCC.”

Nathan Ayres, E-commerce manager at Labelmaster Read the case study
Labelmaster
Mitsubishi Turbocharger Engine Europe Case Study Sana Commerce Color logo

“The Sana Commerce product is modern and in line with the times.”

Ella Evers | Application Specialist, Mitsubishi Turbocharger and Engine Europe B.V. Read more
Mitsubishi Turbocharger and Engine Europe Case Study Sana Commerce