The Untold Perspective of IT Leaders
Listen to the voices of IT. Every two weeks you can tap into the latest trends IT leaders are talking about in B2B e‑commerce. Some of the most innovative IT leaders in the B2B space sit down for a chat with Arno Ham. Together, they spark topical conversations about what their approach to B2B solutions is, how it works, and how it can be applied to any situation.
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Episode 36
B2B Marketplaces: Growth, Trends, and Strategies: Helena Strahl, Waye Digital
B2B marketplaces have grown their popularity in the global e-commerce scene. But is joining a marketplace a good idea for you and your business? And if so, how do you make sure that you are going about it the right way?
In this episode, Arno is joined once again by B2B e-commerce expert and digital consultant, Helena Strahl from Waye Digital. With over a decade of experience in e-commerce, she gives her take on current marketplace trends while assessing its growth and rise in popularity. With various examples, she explains why product complexity and viability matter, and the ins and outs of quotations and pricing strategies.
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Jairo Garcia, the Head of IT at Integria Healthcare, provides valuable insights into the implementation of ERP-integrated B2B e-commerce in the complex healthcare industry.
Jason Lu walks through the steps MNI Direct took when upgrading to Business Central Cloud and how they have benefited from B2B e-commerce.
Per Bay from Cosmo Consult shared his knowledge of Microsoft Dynamics ERP systems and the importance of ERP in e-commerce projects.
In episode 24, Michael Vax explains why B2B e-commerce skills are crucial for business success in today's digital world.
In episode 23, Justin King shared his thoughts on why e-commerce should be foundational to any B2B business strategy.
Listen to episode 22, where B2B e-commerce coach Curt Anderson has great, optimistic advice for anyone starting an e-commerce project.
This time in the podcast, we have a special episode featuring the return of a guest from 2022, Willem Pretorius from Montego Pet Nutrition.
In episode 20 of the B2B E-Commerce Integrated podcast, Arno discusses the upcoming trends B2B e-commerce companies need to know in 2023.
Listen to episode 19 of B2B E-Commerce Integrated to learn about how to make B2B e-commerce succeed despite enormous complexity.
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The host: Arno Ham
Arno Ham, the Chief Technology Officer of Sana Commerce, started his e-commerce career over 15 years ago and has led (B2B) projects for customers like Heineken and AkzoNobel.
Arno has contributed to Sana Commerce’s development since 2008 and manages all aspects of the product.