How to move your B2B customers online

Presented by Armand van den Bos

Struggling to get B2B buyers to purchase via your web store?

Get 5 tips on how to improve your B2B e-commerce adoption from e-commerce expert Armand van den Bos.

In this video, you’ll learn how to:

  • Persuade reluctant or inexperienced customers to shop online
  • Optimize your online store so visitors can easily find what they’re looking for
  • Give your teams the digital skills they need to be successful
  • Use marketing automation to sell smarter
  • Gather customer feedback to further improve your web store


  • Armand van den Bos from Sana Commerce
B2B E-Commerce Connect Armand

Ready to get more customers online?

Check out our free guide on customer adoption in B2B e-commerce (no download needed).