E‑commerce resources

Multichannel e-commerce vs. Omnichannel e-commerce: What's the Difference?

Suppliers can't focus on just one channel—a multichannel approach is better. An omnichannel approach, one that creates a seamless customer experience across channels, may be the most effective, as it creates a unified shopping experience. 

AI in e-commerce: how AI can up your e-commerce game

Learn how ERP e-commerce integration helps automate product inventory and customer communications, and why it drives up to 67% more revenue.

Enterprise resource planning: How ERP e-commerce integration can benefit your business

Learn how ERP e-commerce integration helps automate product inventory and customer communications, and why it drives up to 67% more revenue.

Tech Tour: Experience Sana Commerce Cloud's IT capabilities [15-min demo]

Learn the technical functionalities of Sana Commerce Cloud's native ERP e-commerce platform in this 15-minute Tech Tour designed especially for IT.

Is e-commerce failing B2B buyers? 5-step guide to create a winning CX

Is your e-commerce site failing B2B buyers? Latest research shows that 94% of buyers are unhappy with their B2B e-commerce experience. Get the report to learn what they're looking for.

Why healthcare supply chain automation is an industry priority

For IT managers within the medical supplies industry, understanding the value of great automation tools, from the right inventory management system to a high-performing ERP, is crucial to optimizing business resilience.

The ripple effect of misaligned B2B e-commerce

Business process automation at work: 3 success stories

Business process automation is now the norm for organizations looking to streamline operations and sustain growth.

Sana Commerce Cloud vs. Microsoft D365: Which is the better solution?

Microsoft recently launched a new web portal that boasts ERP integration. But how "integrated" is it really? And how does it stack up against Sana Commerce?

What is 'FOMO buying'?

Stop tracking e-commerce B2B KPI metrics like B2C

Failure to track the right KPIs for your business can result in serious losses. B2B businesses need to know what metrics are most valuable for their company to track.

3 steps to building a B2B e-commerce strategy

Learn the foundational elements of an effective B2B e-commerce strategy and some tips for choosing a B2B e-commerce solution.

B2B average order value skyrocketed by 42% in March

Sana Commerce data shows that the average order value of B2B e-commerce web store orders jumped 42% from February to March 2022.

The top 6 business benefits of B2B e-commerce websites

Do you want to lower your overall costs, tap into more business opportunities, and increase your B2B sales online? Discover all the benefits of B2B e-commerce in this blog.

Introducing the new B2B customer: How B2C and B2B customers compare

Your B2B customer is becoming more accustomed to the ease and personalization of the B2C experience. Here's how you can cater to their needs.