Grow into market needs with D2C e-commerce

Tear down the barriers between your organization and your customers with D2C e-commerce

Many suppliers’ traditional way of doing business (with their retail and wholesale partners) is now costing them revenue, keeping them at arm’s length from their own customers, and making it difficult to keep up with changing demands and increasing disruption.

Though middlemen like retailers do the critical job of getting your products in front of customers, retailers are focused on improving their own strategies for better engagement: leaving suppliers in the dark. Direct-to-consumer (D2C) e-commerce is finally changing things — and giving suppliers direct access to their customer base (for many, for the first time).

What should you look for in a D2C e-commerce solution?

Switching to D2C sales can have enormous benefits for your organization and your customers. While there are many different types of e-commerce solutions and providers on the market, you need to look for a solution that will prioritize your D2C needs accordingly.

Selling D2C requires an e-commerce solution that will:

How does Sana Commerce fit your D2C needs?

We’ve uncovered the best-kept secret of agile, efficient organizations: ERP e-commerce.

With Sana Commerce’s ERP-integrated approach to e-commerce, organizations that once only embraced a B2B business model can extend the possibilities of their business. By choosing us as your D2C e-commerce partner, you get a customer-focused online revenue channel that always displays real-time ERP data, including comprehensive pricing, customer and product information.

By centralizing your approach around your Microsoft Dynamics or SAP ERP system, you can benefit from a unified commerce approach that supports your tried-and-true B2B scenario, while extending your organization into the consumer-facing sales space via consumers’ channel of choice.