E‑commerce resources

7 tips for creating an e-commerce website on a budget

Discover the best way to reach your customers online via an e-commerce website that doesn’t cost a fortune.

The B2B e-commerce trust index: What do buyers really look for?

Trust is an essential factor in purchasing decisions. Use these top 10 trust indices to ensure the success of your B2B e-commerce store.

B2B buyer behavior explained: Online, offline or omnichannel?

2022 B2B Buyer Report finds web stores are failing buyers

3 lessons learned from B2B sales’ digital transformation [2021]

B2B buying and selling has changed. In the face of B2B sales’ digital transformation, should your sales strategy follow suit?

Customer retention strategies and best practices

The best customer retention strategies blend personalization, unique rewards and social engagement. Know the right metrics and methods to use.

Online marketplaces: Friend or foe?

Replacing Handshake? B2B competitor insight and sales portal alternative for 2022

Handshake Corp. is saying goodbye in November, but what does that mean for its B2B customers? Explore our Handshake B2B competitor insights.

Leverage SAP’s Indirect Access to make e-commerce work

Improve your B2B sales strategy with e-commerce

E-commerce naturally drives more sales online, but you can be doing even more. Here’s how you can further strengthen your B2B sales strategy.

Understand consumer insights in marketing to drive a metric-based strategy

Learn how can you use consumer insights in marketing to create a better metric-based strategy that allows you to drill down into details.

Sana Commerce vs. Magento: What's the difference?

To help you compare B2B e-commerce platforms, we've put together an overview of the differences between Sana Commerce and Magento.

A guide for the transition from brick-and-mortar to online

Available-to-Promise (ATP): A complete guide

CX vs. UX: What is the difference between customer experience and user experience?

Although CX and UX are different, they play similar roles in ensuring customer retention and satisfaction. Learn how to target CX and UX.